• ALK - Jul 24 201420140724
  • AON - Jul 25 201420140725
  • BC - Apr 14 201420140414
  • BWS - Mar 24 201420140324
  • BXS - Jul 22 201420140722
  • COST - Jan 10 201420140110
  • CVX - Jan 13 201420140113
  • EVR - May 07 201420140507
  • FISV - Jul 23 201420140723
  • GS - Jan 14 201420140114
  • HMN - Apr 11 201420140411
  • HSNI - Jan 21 201420140121
  • HSY - Jul 21 201420140721
  • KATE - Jul 29 201420140729
  • KBE - Jul 21 201420140721
  • KRE - Jul 15 201420140715
  • LNKD - Apr 07 201420140407
  • PNC - Jul 17 201420140717
  • TASR - Jun 02 201420140602
  • TJX - Jul 02 201420140702
  • XHB - May 06 201420140506

Active Trades – Short

Active Trades are trade ideas that were previously posted as Trade Setups and have since triggered an entry or occasionally, a trade idea that was first posted directly to the active trades category as offering an objective entry at the time of the initial post. Active Trades might also be listed in one or more of the other trade categories as these categories are not necessarily mutually exclusive. E.g.- An Active Trade that still offers an objective entry might also be categorized under the Trade Setups category. Likewise, an Active Trade with multiple prices targets may have already hit one or more of those initial targets with additional target(s) remaining, thereby falling under both the Active Trades and Completed Categories. Traders should look to make any new entries or add to existing Active Trades objectively, such as a on pullback to a support level during an uptrend or a re-test of a broken trend-line, wedge, or channel pattern.

Jul 292014
KATE daily July 29th

KATE daily July 29th

KATE (Kate Spade & Co.) will trigger a short entry on the open tomorrow unless the stock opens above 38.90. T2 is my preferred swing target at this time. Stops should be based upon one’s preferred target although a relatively tight stop can be placed above 41.10.

Note: KATE is scheduled to report earnings on Aug 14th. Also note that I had mocked up this chart shortly after 3pm ET with the intention sending out the setup well before the close. However, I decided to add the following market commentary & charts below which took quite a while put together. Hence, my original entry criteria was met by the close today but will have to be changed to the open tomorrow as per the comments above.     Click here to view the live, annotated daily chart of KATE

On a related note, on KATE as well as several of the recent new trade setups, I have included the upcoming earnings release dates (if scheduled in the near-future) as we are still in the midst of earnings season. In last week’s post titled Earnings: To Hold or Fold?” I had discussed how each trader must make the decision whether or not to Continue reading »

Jul 242014
ALK daily July 24th

ALK daily July 24th

ALK (Alaska Air Group) offers an objective short entry on this break below the multi-year uptrend line. A suggested stop over 48.30 is based on the current sole profit target of 42.20 (additional targets may be added).

The notes on the chart states an entry on a break below 46.80 or the trendline. ALK did go on to break below both levels during the time that it took to annotated & upload the chart as well as composing this post. Therefore, ALK will be posted directly as an Active Trade although it still offers an objective entry at this time.

Click here the view the live, annotated chart of ALK

Jul 232014
FISV daily July 22nd

FISV daily July 22nd

FISV will be added as an aggressive short entry here around the 62.40 level (current price is 62.42 as I type) near the top of this wedge pattern as well as a Trade Setup for a more conventional entry or add-on to an existing position if/when prices break below the bottom of the pattern (primary uptrend line). Suggested stop for this aggressive entry above 64.00. My plan is to take a partial position here, only bringing to a full position if & when prices break below the pattern.

Note: FISV is schedule to report earnings after the close next Tuesday, July 29th. One more reason for more conservative or conventional swing traders to wait for a confirmed break below the wedge pattern before establishing a position.

click here to view the live, annotated chart of FISV


Jul 222014
BXS daily July 22nd

BXS daily July 22nd

The BXS (Bancorpsouth Inc.) short trade has broken below the neckline of the Head & Shoulders pattern, thereby triggering the second entry or add-on. BXS was first posted as a Short Trade Setup on Thursday and triggered an entry later that day, with prices breaking below the primary uptrend line. This trade also listed a second entry or add-on criteria of a breakdown below the neckline of the H&S  topping pattern which occurred via a large gap down today.

Prices overshot the neckline by quite a bit immediately following the open today and have since snapped back somewhat & are trading right on the neckline as I type. Therefore, best to wait for the next move below the NL, below the 21.85 area to be safe, before adding to or initiating a new position if not done so already. Also note that the suggested buy-to-cover level for the targets have been added to the bottom right quadrant of this updated chart.

Click here to view the live, annotated chart of BXS

Jul 212014
KBE daily July 21st

KBE daily July 21st

Nearly identical to the recent KRE (regional banking sector ETF) short trade idea, the KBE (KBW Bank ETF) has two distinct but not unrelated bearish pattern formations: The blue lines show a breakdown & backtest of the primary uptrend line/bearish rising wedge pattern (complete with a divergent top) while the black annotations show a Head & Shoulders topping pattern with prices currently forming the right shoulder.

The fact that all of the recent short trade ideas are financial stocks (all regional banks plus one REIT) coupled with the warning signs that I’ve been pointing out in the credit markets is most likely not a coincidence. Although I only posted the recent bank & REIT short trade ideas based on their bearish technical patterns, if there are problems brewing in the credit markets, many of the financial related stocks (banks, brokers, REITs, insurance co’s, credit card companies, etc…) will most likely come under selling pressure.

I still plan to add a few more individual regional banks as short trade ideas although I’m still narrowing down my short-list of the most attractive names in the sector. While I’ve been focusing on the regional banking sector, the banking sector as a whole, including the some of the mega-cap TBTF institutions, are starting to look precarious from a technical perspective. As such, I’m going to go ahead and add KBE as an Active Short Trade at current levels with a sole profit target of 27.60 and a suggested stop above 34.00, which is the top of the right shoulder on this potential H&S pattern.

As with the recent KRE (Regional Bank ETF) short, this is only a potential H&S pattern as the right shoulder has yet to be fully formed. Therefore, more conservative or conventional traders might wait to see prices break below the neckline, assuming that the pattern fully develops. Although KBE holds multinational, mega-cap banks in addition to regional banks, the charts of KRE & KBE are nearly identical as there is a large overlap of holdings. Keep this in mind regarding portfolio or position diversification if already short KRE one or more of the regional banking stocks.

On a final note, the popular XLF (Financial Sector ETF) is also on my radar as one of the more promising swing-short candidates. I haven’t pulled the trigger yet but there are several large financial companies, in fact many of the largest components of the XLF, including banks, credit card companies, insurance companies, & even the almighty BRK-B (Berkshire Hathaway cl.B) that although not ready yet, may be setting up as potentially lucrative swing-short trades.

Jul 212014

HSY (Hershey Foods Corp) will be added as a Active Short Trade here around the 93.85 level. HSY recent broke below this 5+ year bull market primary uptrend line with strong bearish divergences in place before the breakdown (weekly chart). HSY bounced on Friday & opened just below the bottom of last Wednesday’s gap today (see daily chart) which offers an objective short entry as that gap will likely act as resistance. For more conservative traders not willing to short until clear evidence of a trend reversal in the broad markets (which I think we will soon get), alternative short entries on HSY might also be made on any bounce back towards the 96 area (resistance) or a break below the 90.25ish area (support)… see daily chart below for both those levels/scenarios.

This trade is based primary off of the weekly time frame & should be considered a longer-term swing trade. Targets are listed on the weekly chart below with suggested stops using an R/R of 3:1 or better based on one’s preferred target and average entry price. Daily & weekly charts below.     Click here to view the live, annotated chart of HSY